REAL Coalition
REAL Coalition

About R.E.A.L.

The R.E.A.L. Coalition, Regional Economic Association Leaders of California, is comprised of the 21 most influential business associations in California to work together for REAL solutions to meet California's critical needs.

The Need

California’s major regional business organizations share many of the same challenges and opportunities. Yet there currently exists no regular forum in which to share best practices and devise strategies for joint efforts on areas of common concern. Statewide business advocacy groups do important work, but regional organizations often bring a perspective distinct from that of statewide groups.

The Opportunity

The regional nature of these organizations means that they are able to maintain strong relationships both with area business leaders and with regional legislative delegations. Coordinated action to leverage these relationships across regions on issues of common concern could constitute a powerful tool for advancing each organization’s objectives. 

The Purpose

The purpose of the R.E.A.L. Coalition is to jointly advance policies, initiatives and programs of mutual interest, in addition to sharing ideas and best practices.

The Issues

In efforts to work together for real solutions to meet California's critical need, the R.E.A.L. Coalition focuses on the key issues affecting the state:

  Real Solutions



Copyright © 2009 REAL Coalition. All Rights Reserved. Privacy Policy